( 0 customer ratings)
Free Press, December 1999
In Do IT Smart, experts Rolf-Dieter Kempis and Jürgen Ringbeck along with the McKinsey team identify four cultures of IT users -- stars, big spenders, cautious spenders, and laggards -- based on how efficiently and effectively the users manage IT. The stars stand out because their strong command of IT means they are better able to manage core processes such as R&D, sales and service, and order processing, which in turn produces tangible payoffs in profitability, growth, and market share. From their study of star performers, the authors formulate seven rules for developing a superior IT organization. First, they argue, managers must make IT a top management issue and, second, a priority in product development. IT must be viewed as a strategic tool so that IT strategy can be aligned with business strategy. Clear objectives must be set, and core business processes redesigned. Warning that IT is reaching saturation in administrative applications, the authors describe how it is far more profitable to integrate IT into marketing, sales, and customer service. Finally, they describe how all these elements must be brought together into a lean, customer-oriented IT network.
McKinsey's breakthrough study shows that as organizations are increasingly overwhelmed with data, IT will become more of a dividing line between the winners and the losers. IT stars will make quantum leaps in effectiveness, while poor management of IT results in a cost explosion. Managers and information officers who want their business to keep and gain the competitive edge IT offers need this unprecedented insight into how to Do IT Smart.
If you use one of Kobo's free reading apps you won't need to worry about download options most of the time. Your Kobo reading app can easily add Kobo Store books to your library for a seamless reading experience.
Download options matter when:
In both of these cases you will need to:
You can also use Digital Editions to transfer the book to your eReader. See here for more information on Digital Editions.
You can read this item on your computer using our free Kobo Desktop Application. This application lets you read, manage your library of eBooks, and even shop for new ones. Check out our demo for more information!
Learn More »You can read this item on your Kobo eReader (or other select electronic reading devices). The Kobo eReader lets you carry your whole library with you, so that you can read on the go.
Visit kobo.com/ereaders »You can read this item on select tablets using one of our free Kobo apps. These apps let you read, manage your library of eBooks, and even shop for new ones.
Learn More »You can read this item on your Kobo Vox eReader. The Kobo Vox eReader lets you read books with color, sound or interactive elements. Check out our demo for more information on the Kobo Vox.
Learn More »You can read this item on your Kobo Arc using the Library app. This app lets you read, manage your library of eBooks, and shop for new books.
Learn More »You can read this item on any Android device (phone, tablet) with one of our free Kobo apps. These apps let you read, manage your library of eBooks, and even shop for new ones.
Learn More »You can read this item on the free Kobo app for iPhone. This app let you read, manage your library of eBooks, and even shop for new ones.
Download the iPhone App! Learn More »
By: {2}
Available on: {3}
Coming soon
Secure TransactionSubtotal
Store Credit
Total
We'll charge your credit card {4} on {3}.
We'll charge your credit card {4} when the book is added to your Library.
Your store credit covers the cost of this purchase, so we don't charge your credit card
Use Quick Buy for all eBook purchases.{2} is now in your library. You'll receive an email confirming your purchase very soon.
{2} has been pre-ordered. You'll receive a confirmation email confirming your pre-order very soon.
You were charged:
You will be charged: on {3}
You will be charged: when the book is added to your Library
Rakuten Super Points earned: {1}
Rakuten Super Points {1} earned after the book is added to your Library
