Economic Principles - The Masters and Mavericks of Modern Economics

Innovatively combining fact and fiction, the book is filled with mind-shattering stats, news reports, and confessions from adolescents nationwide about the new American "Hook-Up Culture," in which 7,700 kids lose their virginity every day.

"Having worked with Stuart Emmett on other ground breaking books, I can empathically say that this book written with Vivek Sood is another one in the same mould. This enjoyable book not only covers a topic that is critically relevant for every individual, but also provides a practical road map for a green supply chain strategy. Strongly recommended, it is a book of it time."
—Barry Crocker, Author and MSC Program Leader, University of Salford

"After co-creating the supply chain management methodology in 1979, I have remained at the forefront of this field for the last 30 years by continually pushing the boundaries of thoughts and applications in Supply Chain Management. But, during all this time, nothing has excited me as much as our current endeavor on Green Supply Chains. It is the need of the moment, resonating in all directions. What is more important, it makes perfect commercial sense. This book by Vivek Sood and Stuart Emmett is a big step in furthering that discussion. It should be on the bookshelf of every progressive manager."
—Dr Wolfgang Partsch, Global Supply Chain Group, Munich, Germany

"…As supply chains have become more visible to people around the world, and at the same time more global, questions about their impact on the environment and global sustainability have increased. People who care about our Planet often wonder what are the adverse impacts of transporting goods thousands of miles...goods that are often produced in manufacturing plants that are not environmentally friendly...and then packaged in what becomes waste. So, companies and governments worldwide have begun to address the questions. The authors have addressed the questions in an insightful manner. They have analyzed the supply chain processes, presented new ideas, and have backed these up with solid case examples from leading companies. The book is a must read for anyone who manages a supply chain, cares about the environment, and seeks actionable ideas for 'going green'."
—Gene Tyndall, Executive Vice President, Global Tompkins International

This far-reaching, riveting narrative explores how the most readily available solutions to environmental crisis may be disastrously off the mark. Rogers travels the world tracking how the conversion from a "petro" to a "green" society affects the most fundamental aspects of life—food, shelter, and transportation. Reporting from some of the most remote places on earth, Rogers uncovers shocking results that include massive clear-cutting, destruction of native ecosystems, and grinding poverty. Relying simply on market forces, people with good intentions wanting to just "do something" to help the planet are left feeling confused and powerless.

Green Gone Wrong reveals a fuller story, taking the reader into forests, fields, factories, and boardrooms around the world to draw out the unintended consequences, inherent obstacles, and successes of eco-friendly consumption. What do the labels "USDA Certified Organic" and "Fair Trade" really mean on a vast South American export-driven organic farm? A superlow-energy "eco-village" in Germany’s Black Forest demonstrates that green homes dramatically shrink energy use, so why aren’t we using this technology in America? The decisions made in Detroit’s executive suites have kept Americans driving gas-guzzling automobiles for decades, even as U.S. automakers have European models that clock twice the mpg. Why won’t they sell these cars domestically? And what does carbon offsetting really mean when projects can so easily fail? In one case thousands of trees planted in drought-plagued Southern India withered and died, releasing any CO2 they were meant to neutralize.

America used to define itself by the things we built. We designed and produced the world's most important innovations, and in doing so, created a vibrant manufacturing sector that established the middle class. We manufactured our way to the top and became the undisputed economic leader of the world. But over the last several decades, and especially in the last ten years, the sector that was America's great pride has eroded, costing us millions of jobs and putting our long-term prosperity at risk. Now, as we struggle to recover from the worst recession in generations, our only chance to turn things around is to revive the American manufacturing sector—and to revolutionize it. In Make It in America: The Case for Reinventing the Economy, Andrew Liveris—Chairman and CEO of The Dow Chemical Company—offers a thoughtful and passionate argument that America's future economic growth and prosperity depends on the strength of its manufacturing sector.

• The book explains how a manufacturing sector creates economic value on a scale unmatched by any other, and how central the sector is to creating jobs both inside and outside the factory
• Explores how other nations are building their manufacturing sectors to stay competitive in the global economy, and describes how America has failed to keep up
• Provides an aggressive, practical, and comprehensive agenda that will put the U.S. back on track to lead the world