Numbers Rule - The Vexing Mathematics of Democracy, from Plato to the Present

Networks are faster, phones are smarter, and the mobile shopper is ready to spend money now. What can a business do to maximize the mobile buying power of the new impulse consumer? Gary Schwartz has written a groundbreaking book that outlines the history of the mobile industry and shows just how businesses can build up their mobile platforms to maximize online sales. He’ll explain:

• How to minimize barriers between the shopper and a sale.

• How marketers can connect and, more important, reconnect with loyal shoppers.

• The technology available now—and what’s coming soon—and how to pick a solution that will deliver results.

“Doctor” Nick is a full time golf teaching professional with over 30 years’ experience of coaching recreational, club and professional players. His friends call him “Doctor”, because of his reputation for making sick golf swings better. Nick was born in England and first learned to play golf at the home of golf, St. Andrews, Scotland. Today he runs a busy teaching practice based in beautiful County Clare, Ireland.
Perhaps a little different to the usual golf books; “Better Golf Tips” is not the latest swing secret, putting bible or master class in sports psychology. It is a bestselling collection of tips, tricks and drills that I have written and had published over the last few years. Although many golfers would benefit from a swing rebuild and structured programme of development, the truth is that most do not have the time, commitment or money to put into a process that can take even top players two to three years to complete. In practice, most recreational players try different tips and ideas they pick up from magazines or golf shows.  Many of my clients have read my instructional series “To the Fore” and asked if I would ever put the tips into one book - so I did. This book contains some of the most popular tips from the series, with each page being a separate tip, drill or collection of connected thoughts. You can read this book from cover to cover or just flick through. The photographs are all captured from high speed video of actual swings, rather than posed situations, and consequently represent more accurately, the moves required to improve your golf swing. Golf readers, players, coaches and professional golfers agree that the content is top quality, and will improve your game.
“This is a great book! Unlike so many golf books on the market today, that we will only read once, this book is a comprehensive reference book that you will read over and over again. “Doctor” Nick covers so many day-to-day golfing problems, and gives simple solutions that are easy to follow. The illustrations are excellent and really add to the conversational style the book is written in, which anyone will be able to understand. “Better Golf Tips” is full of great tips about the full swing, the shortgame, course management and even golf psychology. This is a “must buy” for any golf enthusiast and would be useful for golfers at all levels. Nick is a golf coach that is in touch with the real issues and everyday situations that greet us on the golf course. There are so many helpful hints in this book - you will not be disappointed; a highly recommended read.” Richard Clarke - Master golf professional

Math--the application of reasonable logic to reasonable assumptions--usually produces reasonable results. But sometimes math generates astonishing paradoxes--conclusions that seem completely unreasonable or just plain impossible but that are nevertheless demonstrably true. Did you know that a losing sports team can become a winning one by adding worse players than its opponents? Or that the thirteenth of the month is more likely to be a Friday than any other day? Or that cones can roll unaided uphill? In Nonplussed!--a delightfully eclectic collection of paradoxes from many different areas of math--popular-math writer Julian Havil reveals the math that shows the truth of these and many other unbelievable ideas.

Nonplussed! pays special attention to problems from probability and statistics, areas where intuition can easily be wrong. These problems include the vagaries of tennis scoring, what can be deduced from tossing a needle, and disadvantageous games that form winning combinations. Other chapters address everything from the historically important Torricelli's Trumpet to the mind-warping implications of objects that live on high dimensions. Readers learn about the colorful history and people associated with many of these problems in addition to their mathematical proofs.

Nonplussed! will appeal to anyone with a calculus background who enjoys popular math books or puzzles.