"Of Course I Can!" is the dream answer to requests from the clients and customers of any business. If you decide to work for yourself or start a new business, it's all about your customers. That's what great marketing is about: Customers, Customers and more Customers. This book shows you how to use tried and tested practical marketing techniques to attract and retain your customers, to design customer focussed promotional materials and messages using psychology to enhance your marketing, to create a fantastic corporate image right from the start, to set your selling prices and successfully promote your business on a small budget, and finally to sell yourself and your business with confidence. It is easy to read and cuts through the jargon to get to the point of how to start your marketing in a structured way that will save you time, money and disappointment. Most importantly it will prepare you to go out and sell to the world with confidence.
If you use one of Kobo's free reading apps you won't need to worry about download options most of the time. Your Kobo reading app can easily add Kobo Store books to your library for a seamless reading experience.
Download options matter when:
You want to read your book on an eReader other than the Kobo eReader (see here for a list of supported eReaders).
The book you want is only available as an Adobe DRM PDF.
In both of these cases you will need to:
Download a copy of your book to your computer.
Open the book using a free application called Adobe Digital Editions.
You can also use Digital Editions to transfer the book to your eReader. See here for more information on Digital Editions.
You can read this item on your computer using our free Kobo Desktop Application. This application lets you read, manage your library of eBooks, and even shop for new ones. Check out our demo for more information!