Sell the Brand First: How to Sell Your Brand and Create Lasting Customer Loyalty

Brand Against the Machine offers proven and actionable steps for companies and entrepreneurs to increase their brand visibility and credibility, and to create an indispensable brand that consumers can relate to, thus becoming life-long customers. Discover the aspirational currency that makes your brand one that people want to be or want to be friends with. Learn how to be real with your audience and make strategic associations to establish credibility. Brand Against the Machine will help you stand out, get noticed, and be remembered.

Brand Against the Machine is the blueprint for how to market your brand to attract better clients and stand out from the clutter that is traditional corporate branding and marketing.

• Instant Positioning Method: How to instantly stand out from the crowd and position yourself as a resource, not just another service provider
• The 20/60/20 Rule: Why it's important to take a stand and why it's okay to have haters—because it creates a stronger bond with those who love you

"Effective, timely, balanced-this book captures the critical steps for growing a business the 'right way' and avoiding the usual pitfalls of a poor growth strategy."
—Stephen R. Covey, author, The 7 Habits of Highly Effective People and The Leader in Me

"Much like my experience at Apple, you will need to know when it's time to stop acting like a bootstrapper and start operating like a growth company. This book is a great resource to ease the transition. By applying these core principles and time-tested planning guides, you will have changed the world for the better."
—Guy Kawasaki, author, Reality Check and The Art of the Start, and cofounder, Alltop

"I wish I'd had access to this book's wisdom in the past. It's a wellspring of invaluable marketing ideas and wealth-building strategies business owners and management teams can-and should-use to take their companies where they need to go. There's no abstruse theory or hard-to-understand doublespeak here. Just actionable plans anyone can literally start using tomorrow. That makes Lisa Nirell the growth strategy guru for sustainable businesses."
—Jeffrey Hollender, President and Chief Inspired Protagonist, Seventh Generation

"Energize Growth NOW appears at an ideal time to provide small business owners with their rightful wealth, life balance, and peace of mind through great advice, easily applied. Lisa Nirell's advice is more important than any business plan you now have in place."
—Alan Weiss, PhD, author, Million Dollar Consulting

"Energize Growth NOW is simply a fantastic how-to guide for building a great company. Try the ideas in this book and not only will your business grow, but so will you!"
—Marshall Goldsmith, New York Times and Wall Street Journal #1 bestselling author of What Got You Here Won't Get You There and Succession: Are You Ready?

"In Energize Growth NOW, Lisa Nirell has written a smart, concise guide for business leaders looking to navigate growth successfully. The book provides valuable tips on how companies can grow better as well as bigger, and how leaders can create the kind of vibrant culture that's critical now more than ever."
—Ray Davis, CEO, Umpqua Bank, and author, Leading for Growth

"Lisa Nirell has captured the essence of what it takes to grow an entrepreneurial venture into a successful,sustainable enterprise."
—Jerry Andres, CEO, Jeld-Wen Development, and Chairman of the Board, Clear Choice Health Plans

In this inspiring book, Erwin McManus uses the biblical account of Israel's war with the Philistines (1 Samuel 13 and 14) and the characters of Saul and Jonathan to demonstrate the difference between living a life of purpose and adventure, and living one of apathy and missed opportunity. In the midst of a less-than-hopeful battle, Saul-who should have been leading-rested beneath a pomegranate tree as Jonathan seized the divine moment that would impact the future of Israel. Through this story McManus artfully illustrates the eight characteristics of an adventurer's heart, what he calls "the Jonathan factor."

Using powerful examples from his own life and ministry, along with fresh biblical teaching, McManus asserts that God crafts divine moments specific to each of us-priceless opportunities for us to actively engage in God's big-picture plan. Apathy and apprehension prevent us from being all we are meant to be for God's kingdom. But by developing the characteristics McManus outlines, Christians can move from mundane to miraculous living.

Looking for the writings of the Early Church Fathers for your ebook reader device? You are in the right place!

This ebook contains:

Early Church Fathers - Post Nicene Fathers Volume 14-CHRYSOSTOM: HOMILIES ON THE GOSPEL OF SAINT JOHN AND THE EPISTLE TO THE HEBREWS

Instead of downloading the Early Church Fathers in its entirety, we have conveniently broken up the work into individual volumes. This allows you to save more free space on your eBook reader device and makes for faster searches and quicker navigation. We sincerely hope these features will enhance your studies and maximize your reading experience.

The Early Church Fathers by Philip Schaff, in ebook format, is truly astonishing with over 32,400 pages of information (38 Volumes, complete) in total! The Early Church Fathers is an EXHAUSTIVE study tool, used by countless scholars and laymen for well over 100 years. Hardbound copies of this collection not only cost hundreds and hundreds of dollars to purchase (AND ship), but take up an enormous amount of shelf space!

Presented in 3 parts, this authoritative collection of writings by the Early Church Fathers is essential for understanding patristic thought, and is an invaluable tool to theology students everywhere. Don't let this opportunity to own this ebook slip away. Buy Now!

See our other listings for the other Volumes in this series to complete your ebook Collection.