The Only Three Questions That Still Count - Investing By Knowing What Others Don't

• Small cap stocks are best for all time. Bunk!
• A trade deficit is bad for markets. Bunk!
• Stocks can't rise on high unemployment. Bunk!

Many investors think they are safest following widely accepted Wall Street wisdom—but much of Wall Street wisdom isn't so wise. In fact, it can be costly bunk.

In Debunkery: Learn It, Do It, and Profit From It—Seeing Through Wall Street's Money-Killing Myths, Ken Fisher—named one of the 30 most influential individuals of the last three decades by Investment Advisor magazine—details why so many investors fail to get the long-term results they desire. The short answer is many investors fail to question if what they believe is true—and are therefore blinded by tradition, biases, ideology, or any number of cognitive errors.

Research shows people like new products and services. Indeed  they go out of their way to try to find them. Yet companies are truly terrible at providing new products and services that meet these customers’ needs.

Why are companies so bad at giving customers what they want? Because they lack a simple proven process that makes sure innovation occurs efficiently time after time.

No one knows this better than Mike Maddock and his team at Maddock Douglas, the Agency of Innovation,™ which has worked closely with more than a quarter of Fortune 100.

To solve the innovation paradox, Maddock explains the process his team has used to help the world’s best companies and shows you  how to

• Find needs and opportunity in the marketplace
• Come up with significant market insights
• Create compelling communication (using the actual words your customers use) to convince people to try your new creation

“A work of pop linguistics . . . [that] synthesizes . . . grammar, branding, cognitive science and Web theory . . . with intelligence and friendly wit.”—New York Times

Renowned Photographer and Photoshop hall-of-famer, Martin Evening returns with his comprehensive guide to Photoshop. This acclaimed work covers everything from the core aspects of working in Photoshop to advanced techniques for refined workflows and professional results. Using concise advice, clear instruction and real world examples, this essential guide will give you the skills, regardless of your experience, to create professional quality results. A robust accompanying website features sample images, tutorial videos, bonus chapters and a plethora of extra resources. Quite simply, this is the essential reference for photographers of all levels using Photoshop.

Can you make a living writing? Absolutely!

102 Ways to Earn Money Writing 1,500 Words or Less shows you the wide array of freelance opportunities available–and gives you everything you need to know to reap the benefits of a bustling writing career.

Award-winning freelancer and highly sought communications consultant I.J. Schecter delivers ideas for finding freelance work in traditional markets like magazines and newspapers, as well as in unique markets, including:

• fast-food tray liner copy
• person-to-person correspondence (including love letters!)
• resumes
• menus
• and many others!

102 Ways to Earn Money Writing 1,500 Words or Less gives you the knowledge, confidence, and inspiration to recognize and make the most of today's freelance possibilities.

• What makes a good presentation or a bad one
• How to plan, organize, and outline your presentation
• Four principles of designing effective presentations
• Four principles for designing beautiful slides that communicate clearly
• An exhaustive list of timeless presentation rules...that you should totally ignore

The practical guide to discovering the rules of our superconnected world through the science and sociology of networks.