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Financial Times Prentice Hall, August 2007
The Truth About Series offers in each book the collected and distilled knowledge on a topic and shows you how you can use this knowledge in your daily life. With an 'aha' on every page, information is presented in a clear and accessible style that the reader can easily reference. Written in short chapters, each book aims to cover an entire field of knowledge, cut to the gist of each subject in an entertaining way, and when necessary, pull the curtain back and pop the bubble of commonly held assumptions. Each Truth is a tool to make you more successful. Life is a negotiation. Negotiation, whether it's a job offer, contract discussion, decisions between colleagues or customers, is an elemental part of one's professional life. At home, we need to resolve differences with spouses and convince kids to do their homework. The Truth About Negotiations explains why great negotiators are taught (not born) and why your BATNA is key...
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